The campaigns below represent years of strategic growth work across both established and emerging brands, where I developed the fundamentals of partnerships, business development, experiential marketing, and team leadership.
I bring the best of both worlds: the strategic rigor and execution excellence of enterprise work, combined with warmth, collaboration, and genuine care for the people I work with.
Leadership Snapshot by the Numbers:
49 Unique Projects Managed
$24 MM Budgets Managed
103 Strategic Partnerships
87 Full Time Employees Managed
Project Lead for the following integrated marketing campaigns, developing deep expertise across industries and brands including:
Project & Client Lead
Super Bowl LVII Event featuring Dave Grohl
Southern Smoke Event with Bo Jackson and DeMarcus Ware
Crown Royal Generosity Hour featuring EARTHGANG
Crown Royal Houston Rodeo Saloon
Project & Client Lead
Talisker One for the Sea Event with Matthew Rhys
Four Seasons Hotel x Don Julio Rosado Launch Party
The Singleton Tour
Copper Dog Re Brand
Project & Client Lead
Red Bull Symphonic with Metro Boomin
Project & Client Lead
Western Regional On Premise Sales Managers
Peroni National On Premise Sales Team
Product launch
Project & Client Lead
National Vegan Festival Summer Tour
Project & Client Lead
Summer Fitness Sampling Tour
Project & Client Lead
College Internship Program
Project & Client Lead
Music Festival Activations
Project & Client Lead
In-Store Demo Regional Campaign
Project & Client Lead
In Store Sampling Regional Campaign
Project & Client Lead
National Dealer Sales Team Program
Project & Client Lead
We Got Company - Live Twitch Series
Project & Client Lead
Patrick Ta Beauty Fall Launch Event
Project & Client Lead
Four Seasons Hotel x Don Julio Rosado Launch Party
Project & Client Lead
Family Guy's 400th Episode Party
Project & Client Lead
Live Award Show Production
Project & Client Lead
AT&T Back to School Campaign
Project & Client Lead
Multi-City B2B Conferences
Project & Client Lead
In-Store Private Shopping Events
Project & Client Lead
Transmission LA 2 week series
Project & Client Lead
Regional In Store Sampling Program
Project & Client Lead
Event Sponsorship & Activation
Project & Client Lead
LA Galaxy Activation
Project & Client Lead
Event Sponsorship & Activation